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Matt Crawford

PAONNE Cleaning Co.

An identity for a brand new bespoke cleaning service, that also sell cleaning products — all based out of South Manchester. To make the brand engaging it was important to turn a mundane chore into something fun and maybe even a bit luxurious.

With this in mind, the visual style was created —a colourful, yet restrained palette coupled with a clean font that still has character. The illustrations used are an abstracted take on the Art Nouveau style of flowers — all to create a sense of luxury whilst keeping the brand in the 21st century.

Sydney based designer
Sydney based designer